Category Overview
Kindle Store › Kindle eBooks › Business & Money › Investing
Competition Level
High Competition
8/10
BSR Benchmarks
| Metric | Benchmark |
|---|---|
| BSR to reach Top 10 | < 200 |
| BSR to reach Top 100 | < 2,000 |
| Average Price | $4.99–$7.99 |
Investing is a high-intent category with readers ready to act on information. Passive index fund investing and real estate dominate. Crypto investing has cooled significantly — diversified portfolio books are growing.
How to List Your Book in This Category
- 1 Open your KDP Bookshelf and go to your book's details page.
- 2 Under "Categories", click Browse Categories.
- 3 Follow the path: Kindle Store › Kindle eBooks › Business & Money › Investing
- 4 If the subcategory is not selectable directly, contact KDP support and provide the BISAC code. BISAC: BUS027000
- 5 You can hold up to 3 categories per book — use all three.
Tips for This Category
- Index fund / passive investing has the widest non-expert audience
- Real estate investing is evergreen and has a large repeat-buyer readership
- Compliance language matters — disclaim investment advice clearly to avoid policy issues