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Teen & Young Adult

YA Horror KDP Category Guide

Amazon KDP Category Guide — BSR benchmarks, competition data, and how to rank

Category Overview

Kindle Store › Kindle eBooks › Teen & Young Adult › Horror

Competition Level

Low Competition
4/10

BSR Benchmarks

Metric Benchmark
BSR to reach Top 10 < 2,000
BSR to reach Top 100 < 15,000
Average Price $3.99–$4.99

YA Horror is significantly under-served on KDP. Halloween season drives a traffic spike, but year-round demand is real. Supernatural and psychological horror outperform gore-based horror in this age group.

How to List Your Book in This Category

  1. 1 Open your KDP Bookshelf and go to your book's details page.
  2. 2 Under "Categories", click Browse Categories.
  3. 3 Follow the path: Kindle Store › Kindle eBooks › Teen & Young Adult › Horror
  4. 4 If the subcategory is not selectable directly, contact KDP support for assistance.
  5. 5 You can hold up to 3 categories per book — use all three.

Tips for This Category

  • Psychological dread outperforms gore for the YA audience
  • October launches capture Halloween gifting traffic — plan ahead
  • Found footage and epistolary formats (diary, texts, social media) are resonating well

Related KDP Categories

Supernatural Horror YA Fantasy