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Teen & Young Adult

YA Romance KDP Category Guide

Amazon KDP Category Guide — BSR benchmarks, competition data, and how to rank

Category Overview

Kindle Store › Kindle eBooks › Teen & Young Adult › Romance

Competition Level

High Competition
7/10

BSR Benchmarks

Metric Benchmark
BSR to reach Top 10 < 300
BSR to reach Top 100 < 3,000
Average Price $3.99–$5.99

YA Romance is driven by a passionate TikTok/BookTok audience that discovers books through social media. Contemporary high school settings dominate. New Adult crossover (18-22) is increasingly blurring category lines.

How to List Your Book in This Category

  1. 1 Open your KDP Bookshelf and go to your book's details page.
  2. 2 Under "Categories", click Browse Categories.
  3. 3 Follow the path: Kindle Store › Kindle eBooks › Teen & Young Adult › Romance
  4. 4 If the subcategory is not selectable directly, contact KDP support and provide the BISAC code. BISAC: JUV026000
  5. 5 You can hold up to 3 categories per book — use all three.

Tips for This Category

  • BookTok is the primary discovery channel — design covers for Instagram/TikTok shareability
  • First kiss and enemies-to-lovers are the top-performing premises
  • New Adult readers (18-22) often browse YA — age ambiguity in protagonist age can expand reach

Related KDP Categories

Contemporary Romance YA Contemporary YA Fantasy